Building a successful business is a constantly changing process. So you need to be able to adapt and keep up to ensure long term success. Members of our small business community have had to navigate plenty of changes and updates. Check out some top tips for moving your business toward future success in the list below.
Be Useful for Mobile Shoppers
If you want your business to be successful going forward, you need to focus on mobile. And if you sell products, that means you need to provide an experience that is useful for mobile shoppers. Colin Williamson of Reef Digital shares some tips for doing so in this post.
Get a Headstart With Instagram’s Latest Update
Social platforms like Instagram can be great tools for businesses. But they’re also constantly changing. So you need to keep up with updates like Instagram’s newest feature, Stories, in order to be successful in the future. Ben Marshall explores how to use Instagram’s latest update in this Studio Culture post. And the BizSugar community also discusses the post here.
Protect Your Business From Crashing and Burning
There are all kinds of disasters that can happen to businesses. And while you can’t necessarily anticipate all of them, you can use processes to protect your business from some common issues. Benjamin Brandalldetails how processes can help in this Process Street post.
Maximize Your Marketing Efforts With Statistics
Building your own marketing strategy can be sort of a gamble. But if you take a look at the facts and statistics behind things like social media marketing, like the ones shared in this RightMix Marketing post by Chris Flores, you can improve your odds of being successful.
Consider the Past, Present and Future of SEO
SEO is one of those concepts that’s always changing. So if you’re going to use it for your business, you need to keep up with all the changes. Jasmine Sandler outlines some of those changes along with what might come next for SEO in this Search Engine Journal post. And BizSugar members share thoughts on the post too.
Bring Your Team Together With Fun Office Activities
Having a strong team can help your business deal with pretty much any situations that come your way. But in order to bring your team together, you might need to get a little creative. Ivan Widjaya has somesuggestions for fun office activities in this SMB CEO post.
Engage Employees With Summer Rewards
You can also keep your employees engaged by providing some kind of rewards system. And summer is a great opportunity to offer some fun rewards to your team, as Stephanie Galioto shares in this Marketing Innovators post.
Design the Perfect Twitter Campaign
If you use Twitter as part of your content strategy, you may need to do more than just post the occasional promotional tweets. Using actual Twitter campaigns can be beneficial when done correctly, as David Lowbridge of Two Feet Marketing explores here. You can also see conversation surrounding the post over on BizSugar.
Write a Blog Series
You likely already know about the potential benefits that blogging can bring to your content strategy. But some entrepreneurs still struggle with getting people to read their blogs on an ongoing basis. That’s where blog series’ can help. Megan Hicks shares how to start a blog series in this post on the Social Marketing Fella blog.
Keep an Eye on These Gadget Trends
If you want your business to be successful well into the future, you need to monitor upcoming trends. Whether you run a tech business or not, gadgets and tech trends can have a huge impact on how you run your business. And Stephen Moyers outlines some upcoming gadget trends in this post on the SPINX Digital Blog.
[Source: Small Business news]